The Body of Work

A 12-Week identity Process to Give form & voice to Your gifts

Your work has a body. Your brand is its language.

The Body of Work is a high-touch creative collaboration for leaders, practitioners and cultural thinkers who carry a vision too nuanced for generic branding. Together, we translate the intelligence of your work — the philosophy, the practical wisdom, and the emotional-sensory blueprint at its core.

What emerges is a complete identity – a strategic and aesthetic system that feels unmistakably yours, expressing the beauty and the depth of your contribution.

You enter with a vision and leave with a Body of Work. Coherent. Alive. Resonant.

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  • “This experience elevated us far beyond design – it was a deep dive into soul-aligned storytelling.”

    Karma Greig – Founder & Director

  • "Carolina has a rare talent for attuning to the unique essence of a business and its higher vision."

    Ashra Sherwood – Psychologist

  • "An intelligent, warm and sensitive in-depth process of business exploration and clarity.”

    Janelle Homan – Therapist & Author

The Body of Work is for service-based visionaries who:

✽ Have a mature practice or a potent direction emerging. Ready to translate their expertise into a cohesive brand system – from strategy to visual identity.

✽ Want a robust brand that expresses the intelligence and character of their work through design, narrative and cultural positioning.

✽ Are building a body of work with longevity, impact and aesthetic integrity, and want it shaped through a collaborative, insight-led process.

What the process delivers:

  • ✽

    Strategic Clarity

    A distilled articulation of your vision and value proposition. The equally soulful + strategic backbone that shapes both your creativity and commercial direction.

  • ✽

    Brand Landscape

    A grounded map of your ecosystem – from offering architecture to audience insight – intentionally designed for long-term relevance and meaningful impact.

  • ✽

    Brand Narrative

    Language that gives body to your work: strategic positioning, theory of change, and story pillars – your vision expressed with clarity and weight.

  • ✽

    Visual Identity

    A complete aesthetic system that earns trust through clarity, depth and alignment. A creative visual identity that feels unmistakably yours.

Hi, I’m Carolina.

Over the last 15 years I’ve held the hands of over a hundred visionaries, guiding them in the process of bringing their visions to life.

As a Cultural Designer & Creative Strategist, I believe our gifts are medicine – offerings that can nourish the personal and the collective.

Through thoughtful communication, refined aesthetic and a highly attentive approach, I translate the truth of what you offer into work that is honest, alive, and beautifully expressed.

My method is informed by Systems Theory, Design Thinking, Cultural Studies, and a touch of mythopoetic magic. Let’s reimagine what’s possible. Together.

cultural depth + strategic direction

This isn’t mainstream branding. It’s about translating the core of your vision, and giving the precise language and form to what’s ready to emerge.

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After 15 years, and over a hundred visions brought to life, here’s what this work truly transforms:

From potential to pathway

You begin to see your Body of Work with new eyes. The fog lifts. The path ahead comes into focus.

From idea to identity

Your concept gains language, rhythm, and shape. You finally have words and imagery that feel true.

From isolation to co-creation

This is a dialogue, not a download. You’re deeply heard and seen, and together we translate what’s within into what the world can recognise.

From fragmented to integrated

Your strategy, tone and visual language start moving forward as one. Every piece feels like part of a cohesive whole.

From aspiration to embodiment

You feel anchored, expressed and ready to move forward with clarity and pulse.

The Body of Work Investment

AU$8,000 (US$ 5,200) | Payment plan available

  • 5x 90min 1:1 Sessions over 6 weeks

  • In-Between Session Support

  • Robust Brand Strategy + Visual Identity Design

  • Resource Library Access

Book a Discovery Call

Web Design Available as an Added Engagement

  • "Carolina listens deeply, aligning with the heart of the project. She became the midwife of my vision."

    Rafael Wescher

  • "Carolina helps you to explore and clarify your dreams and empowers you to go for them!”

    Kali Lohman

  • “Amora helped me clarify the vision for my business and reminded me of the value and unique talents I bring.”

    Lindsey T. H. Jackson

  • "Carolina has brought all of our visions to life. The feelings she instils within her work is something special."

    Stacey Ross

  • “I felt heard and deeply supported to discover and lean more into my own rhythms and approaches.”

    Maxine Rose