Brand Resonance

A meaningful brand doesn’t just communicate – it resonates.

Through strategic dialogue, coaching, and creative direction, we bring your vision, values and voice into alignment so your brand feels honest, rooted and resonant.

Not a funnel. Not a template.
A thought partnership where we listen, clarify, shape and refine. This is how you move from seed to values-aligned flourishing.

This approach isn’t for everyone – and that’s its power.

Here, strategy is never extraction. It’s renewal.
Your brand becomes a source of personal nourishment and cultural contribution.

As your Creative Strategist, my role is to clarify, organise and reveal what’s already alive in your work, so its significance can finally be felt, understood, and communicated with beauty and integrity.

Book a Discovery Call

A six-week immersion of personalised brand clarity and direction.

Shaped by my 15 years of experience in brand strategy, narrative design and cultural insight, our sessions involve coaching, strategy and creative direction.

Using a regenerative approach, we transform insight into structure and intuition into strategy, so your expression feels grounded, coherent and true to the depth you’re here to offer.

What we co-create:

  • A refined brand strategy & narrative that names your philosophy, promise and position.

  • An aligned offering framework – rooted in meaning and strategy, not trend or manipulation.

  • A renewed understanding of your people, and what your work makes possible for them.

  • Creative direction references – tone, mood, and visual language to guide future design.

  • Clarity. Direction. Pulse.

Brand Resonance is for creatives, consultants, teachers, founders and practitioners who:

✽ Know the depth of what they bring, but need guidance on how to articulate it with clarity and resonance.

✽ Seek branding support but not a full visual identity — this process delivers strategic and creative direction you can apply to your existing or future aesthetics.

✽ Believe branding can be meaningful, regenerative and culturally impactful, not just polished or performative.

This isn’t for those seeking formulas or quick-fix messaging. It’s for those who want their work to sound genuine, not generic. True, not trendy.

Hi, I’m Carolina.

Over the last 15 years I’ve held the hands of over a hundred visionaries, guiding them in the process of bringing their vision to life.

As a Cultural Designer & Creative Strategist, I believe our gifts are medicine – offerings that can nourish both the personal and collective.

Through thoughtful communication, aesthetic refinement, and a highly attentive approach, I translate the truth of what you bring into work that feels honest, alive, and beautifully expressed.

resonance

/ˈrɛzənən(t)s/

noun: resonance; plural noun: resonances

  1. the power to evoke enduring images, memories, and emotions

  2. the quality of sound that is produced when an entity vibrates at its natural frequency

Brand Resonance Investment

AU$3,000 (US$ 2,000) | Payment plan available

  • 4x 60min 1:1 Sessions over 6 weeks

  • In-Between Session Support

  • Personalised Brand Strategy Guide

  • Resource Library Access

Book a Discovery Call

Looking for Identity Design? Visit The Body of Work

  • "Carolina listens deeply, aligning with the heart of the project. She became the midwife of my vision."

    Rafael Wescher

  • “I felt heard and deeply supported to discover and lean more into my own rhythms and approaches.”

    Maxine Rose

  • "Carolina has a rare talent for attuning to the unique essence of a business and its higher vision."

    Ashra Sherwood

  • "Carolina helps you to explore and clarify your dreams and empowers you to go for them!”

    Kali Lohman

  • "Carolina's intelligence, warmth and sensitivity guided an in-depth process of business exploration and clarity.”

    Janelle Homan

  • “Carolina helped me clarify the vision for my business and reminded me of the value and unique talents I bring.”

    Lindsey T. H. Jackson